Conference Branding & Design for the Intimacy Professional Summit
Intimacy Directors and Coordinators, Inc.
Conference Branding
Brand Identity
Creative Direction
Website Design
Website Development
Graphic Design
Intimacy Directors and Coordinators, Inc. (IDC) is a leading global organization that supports intimacy professionals in the arts and entertainment industry. Through training, advocacy, and community building, IDC works to ensure that stage and screen productions are rooted in ethical, inclusive, and trauma-informed practices. In 2025, IDC hosted its inaugural Intimacy Professional Summit, a multi-day national conference for creatives, educators, and industry leaders advancing the future of intimacy work.
The Challenge
IDC’s flagship event required a fully realized brand experience—but with limited existing brand guidelines and a lean internal team, they needed a design partner to translate their mission and tone into a cohesive visual identity for the summit.
Both our graphic designer and coder, through The Collective by 3 Pillars Co., was tasked with delivering a consistent and professional design system across dozens of digital and physical assets, while ensuring variation, clarity, and alignment. The major challenges included:
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Working with minimal existing branding (a logo, a palette, and legacy images)
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Creating variation across assets without visual disconnection
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Delivering a high volume of branded collateral for print, digital, and web
The Opportunity
To ground the creative process, we began with research into modern conference branding systems—drawing inspiration from approachable, yet polished designs. We developed a distinct visual toolkit that centered on round shapes, wave patterns, and soft textures to reflect the community-centered tone of the summit.
Strategic design choices included:
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Limiting the palette to four key colors (from six) to streamline and unify the look
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Creating custom wave and halftone motifs to maintain cohesion across platforms
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Developing a flexible design system that could be reused across media formats
Most notably, we designed and built a fully branded, custom event website consisting of five uniquely coded pages, including:
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Home/Overview
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About IDC
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Program & Speakers
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Sponsors & Exhibitors
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Registration
The site brought all visual and functional elements together in one polished digital hub, reinforcing the event’s credibility and ease of access for attendees.
Assets Delivered
Through a strategic, iterative design process, we developed the following:
- Full program design (print + digital)
- Speaker announcement graphics
- Session and breakout title cards
- Custom speaker slide decks
- Printable handouts and worksheets
- Five-page branded event website (custom design + build)
- Large-format event signage
- Branded event merchandise (shirts, bags, badges)
- Onsite directional signage and graphics
- Internal staff templates for consistent presentation
The Impact
Our design work for the Intimacy Professional Summit helped elevate IDC’s first flagship gathering into a polished, professional, and memorable experience for all attendees. By creating a scalable visual system and anchoring the event with a high-quality custom website, we ensured that all communications—from registration to the closing session—were clear, cohesive, and mission-aligned.
The design approach emphasized warmth, clarity, and professionalism—resulting in a full suite of assets that not only supported the experience of attendees but reinforced IDC’s presence as a national leader in its field.
Project Credits
Client – Intimacy Directors and Coordinators, Inc.
Year of Completion – 2024-2025
Focus – Event Branding, Design, and Website
Project Team – Rebecca Richardson, Rajnish Baldha, Lois Sarfo-Mensah
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